It's a web application that works in the background, you never need to access it.
You're purchasing usage for the tool. The tool works on our server. It's all automated through Amazon and Facebook API. After initial setup, you'll only have to go to your Facebook account as usual to look at ad data with a new column for Amazon sales.
HOW DOES IT BENEFIT YOU?
Finally, see if your FB ads are leading to Amazon sales.
It will save you money and help you scale up your sales/growth.
This is mandatory to scale ads. Make interpretations easier to duplicate ads, turn off bad ads, and make decisions to go from $5 per day ad budgets to $50 per day, $500 per day, and $5,000+ per day, just because you see a more accurate ROI for your website and/or Amazon marketing.